Joint and Mobility
Connective tissue, not just cartilage.
The oldest segment in the category, and the most crowded. Differentiation here comes from the supporting actives and from honesty about what Type I collagen does — which is connective tissue, tendon and ligament, rather than cartilage specifically.
What goes in, and why
Type I dominates tendon and ligament. Products claiming cartilage specifically are usually referring to Type II, and we will not let you blur that distinction on a label.
Long-established in the segment with a substantial literature, though effect sizes remain debated. Sourced separately, as it derives from crustacean shell rather than finfish.
Frequently paired with glucosamine; the combination is what most of the clinical work examines.
Sulphur donor, widely included for comfort positioning.
At a glance
- Format — Instant mix powder
- Pack options — Jars with scoop, sachets, tablets.
- Branding — entirely yours
- Specification — agreed in writing before production
- Documentation — certificate of analysis with every lot
What this format demands of the peptide
Glucosamine and chondroitin are high-inclusion actives, so the serving is large and dissolution becomes the practical constraint. The collagen peptide needs to disperse without clumping alongside them, and flavour masking matters more than in a beauty product.
On dosing
Glucosamine and chondroitin have conventional dose levels that consumers and pharmacists recognise. Undercutting them to save cost is visible on the label and tends to be noticed.
Typical customers
Pharmacy and practitioner channels, sports and orthopaedic brands, geriatric nutrition.
What we need from you
- Target dose per serving
- Pack format and serving count
- Regulatory market and intended claims
- Flavour direction, if any
- Expected annual volume
Confidentiality agreed before any formulation detail is exchanged.
The rest of the range
Beauty and Wellness
The category's core format.
Instant mix powderBone Health
Both actives from one supplier.
Instant mix powder or tabletMarine Calcium
Calcium in the form bone actually uses.
Paste or powderOral Care and Remineralisation
The fluoride-free category, properly formulated.
Instant mix powderSports and Recovery
Tendon and ligament, not muscle.
Instant mix powderBeauty and Gut
The skin–gut axis, formulated.
Liquid, shelf stableReady-to-Drink Beverage
Where peptide quality shows immediately.
Solid doseTablets and Capsules
For consumers who will not mix a powder.